Social competition and brand development through social media are a necessary part of your marketing campaigns now. A medium that is fast, elegant, and easy. Your success or failure depends on the adequacy of numbers, the followers that you have….

The rapidly-expanding live streaming platform Twitch is taking the world by storm. In 2015, Twitch became the fourth most significant source of online traffic in the United States, behind only Google, Apple and Netflix. According to the platform itself, Twitch…

Social media marketing is a form of internet marketing that involves the use of social media platform to reach out to the target audience, boost brand awareness and also to boost sales. However, you should know that before social media…

The internet has revolutionized the way in which people carry out business. Whether we like it or not, the concept of promoting a business today greatly differs to how it was done a decade ago. Speaking of the internet, it…

It is no secret that becoming active on Instagram has become vital for every business these days. The social network has grown rather rapidly since it was acquired by Facebook and the number of users keeps rising every day. It…

Having a presence on social media is more important than ever for brands and businesses. Whether you do your own marketing or you have a marketing team, social media analytics tools can help ensure your time and money spent on…

Digital marketing is helping a lot of small and home businesses reach a wider audience – and potential customers – for a relatively low investment. The measurable nature of digital marketing means business owners can determine the reach of their…

Personal branding and digital marketing are not only useful for businesses and professionals. They are also useful for those working as an employee, especially those who want to boost their career forward. Establishing a strong online presence and marketing yourself…

Photos are fast becoming the most popular way to communicate and share ideas, emotions, and memories. With Snapchat, Instagram, and Facebook, photos are being shared at a rate never seen before. But how do you make your photos stand out…

Snap Inc., owner of Snapchat, reported user growth numbers that were lower than Wall Street expectations. It said that the app was being redesigned, but concerns about the apps future and the competition it is facing from already-established rivals such…